It is so hard to earn…   Leave a comment

From affiliate marketing, marketing your own product, or working PTC sites and taking surveys making money online is so convoluted and difficult. Everyone that calls themselves a “guru” tells you different things when it comes to how to “build your business online”. ‘Do it this way, no that’s wrong do it this way…’ Is there no one who can be honest and straight forward?

Build your list… Have a website… Advertise… My head aches just trying to muddle through the lies and misdirection. I may be a newbie to online marketing but I do have an Associates Degree in Business Management. That degree means I can spot the scams, the lies, and the misdirection. It still comes down to one simple question… How do you earn online without any investment capital at all?

IS in PTC sites where it takes so long just to reach minimum payout? Is it in surveys that most people don’t qualify for? Is it in affiliate sites like Clickbank, Clicksure, or Amazon Affiliates? Maybe it’s in affiliate based-sites that offer various training materials, digital products, or other goods and services…

Then there is building a list, having an autoresponder set up with a great series of emails, keeping up with the latest trends in what sells and what doesn’t… A person who has no experience, no capital, and no one to help them figure it all out can just about quit every time a new opportunity has to be passed up.

Of course, there are those who keep trying, who keep digging about and looking into everything, and who are determined to get it right, one way or another. That journey led me to a site overflowing with great offers, a way to do things that just blew my mind. I am still not sure if it will work or not but I think it is worth trying.

ASN is a real business and it gives you virtually limitless ways to earn, everything from commissions on Merchandise Sales to $1,500 or more for closed Home Loans, Mortgage Negotiation services and so much more.  It’s so simple, you even earn just for getting Free quotes and trials of products and services you already use.

Make Money From EVERYTHING! From $10 for giving away FREE Credit Kits to $1,500 per closed Loan! If it’s wanted or needed… It’s Here.. and makes you Money! Click Here to Join for FREE!

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Such a beautiful creature. And I feel a bit like him when I look for an opportunity where I can actually make some money online without selling most of what I own…

Why do I do it?   Leave a comment

I wake up everyday and grab a cup of coffee while my laptop boots up. I sit down and open my email program, wait 10 to 15 minutes, and then stare at my screen with confusion… How, in eight hours, did I get over 100 emails?

Oh, yeah! I am on several sites that have the click for credit emails… So I click and click, no time to read, to get to the few emails that I want/ need to read. I can not be the only one with this problem. You get so many emails, from so many offers, that you do not have enough time to really check them out.

Now, I do my research on site owners, business plans, and all the other sundry bits. With my email being continuously flooded, I have no time to read/ watch/ study the various offers. I am positive that there are some awesome offers in there, unfortunately they are buried in the masses.

Boy, oh boy, what a mess. I have to do my traffic exchanges, my mailers, training on various sites, my email, and have time to breathe… Why do I do this? Well, for starters, I promised myself that I would spend no money on any program until I actually made money online.

I have made some referrals to a couple of the sites I really believe in and I am building it slowly. What’s the old saying? “Slow and steady wins the race.” So be it. I decided that I would make a living online by starting out with zero cash and that is what I am doing.

All these people, plugging all these offers, are those who have invested. I am truly happy for those who can and do invest, they get in and make some money. I want to be honest with all of my dealings and that is why I am doing it the way I am. Wish me luck and I’ll post more about my journey as time goes on.

By the way, during one of my email clearing sessions I found an interesting site with real potential. Now, I am still learning the site but it seems pretty cool. Want to know more? Check it out:

All Solutions Network

And, as always, free to join! Later!

Just another Tuesday…   Leave a comment

The day starts as it always does… Drag yourself from bed, attend to your morning ablutions, and turn on the laptop. Go through the 100+ emails that came in while you slept, cram some training in from one of your various sites (I think I may need to slow down there…), and then grab another cup of coffee and get some work done.

Most of my work comes currently from surfing the traffic exchanges and from various tasks within my affiliate sites, oh and of course my PTC (paid to click) sites. Yep, definitely need to either cut some of this stuff out or get some help…

>Blink< The morning is gone, it is already lunchtime… What? Really? Oh, wow…

Now, you blog, you post on various social media sites, you work the traffic exchanges, and you pray… Remember, folks, I am doing all of this with the investment of my time and effort, nothing more. All of this work and I am starting to see minor results, a referral to one program or another here or there.

Ok, that’s good. It’s starting to work, cool! Time to look at what I have going here:

1. Plan: a list or actual business plans that outlines what you need and what your personal goals are ( This part took forever but it came together. Most worksheets want numbers, i.e. dollar amounts, and I didn’t put any in, hehe.)
2. A Niche: a area of expertise or passion for you to offer products or services from (that for me would be sharing this journey…)
3. The Audience: the potential customers that you can sell or give these products or services to (that would be anyone who is interested in joining any of the FREE sites I offer to you.)
4. Website: your own site, whether a blog, website, or just a one page sales letter site (Ok, got this in spades… Including all my social sit presences…)
5. First hook: A great headline/ title to draw in your prospective customer (not sure if my titles are working…)
6. Second hook: relevant and meaningful content ( hmm… that would be the various sites I share with everyone…)
7. An auto-responder to keep your list in contact with you (… umm, kinda… I have a trial account with one but I will probably not keep it…)

I don’t have squeeze pages that redirect people to various offers so that they opt-in to my mailing list so I can offer them more… I will but I am still testing out several things before I plunge in all the way.

Yesterday I read an interesting eBook that made me really think about why I am doing this. The success rate isn’t all that high, usually. I have taken some nasty blows from internet marketing in the past but I am not one to let go of an idea. I want to succeed and I am determined to do so.

Being unemployed (although a paycheck would be awesome…) gives me the time to do this full time. I am not into going out all the time and I am not a social butterfly. I like to have fun but I make my own fun. I love to help others and that le d to me blogging, of all things. I want to share what I learn as I learn it so that others have this knowledge, too.

Right, that being typed out… umm, sorry but that is who I am. I am honest, helpful, and an optimist. I believe anyone can do this and I believe we can do it without throwing our money away.

That leads me to traffic exchanges, a great source of free traffic. There are so many out there, though. How do you choose? Well, I went with a few different options but I found an awesome place where you get more for your time. This site has a great down-line builder in place and is affiliated with some fun and well-known traffic exchanges.

Got something to offer? Want people to see it? Then believe me when I say that this site is an awesome platform to work with:


Check it out. It’s free but like most sites it offers upgrades and such.

Well, I’m off to work some more. Enjoy!

Seriously???   Leave a comment

Please pardon me while I have a moment of ranting…

 

I think I’ve stated that I am trying to build something, anything, online without investing any money, right? Well, I have found several cool sites with great admins that are free to join. Of course they offer upgrades and you can definitely see the upside of upgrading but I am holding off until I can actually get going.

 

But, as I am surfing my traffic exchanges, I keep an eye on what’s out there and what they offer. Many offer free review accounts (meaning you can not earn with this account) while others offer free trial offers ranging from a few days to one month. But… the cost when the free trial is over is usually right up there with, well, ludicrous!

 

Now, I do my homework on the sites I join and I am familiar enough with the system to spot outright scams but these people are getting downright sneaky.

Like, “Join for free, now!” and then you get in and they want you to pay for a hosting package… What?!? NO!!!

 

Now there are HYIP sites out there… “High Yield Investment Program” means Ponzi scheme. In other words, invest X amount of money and we’ll triple, quadruple… Nope. Most of these programs take your investment and disappear.

 

Another new one is “P2P”… “Pay to Play” where you it is usually a gambling/ casino type site where you can kiss most of your money goodbye. Why bother? Most cities offer casinos and betting arenas of some sort.

 

The greatest scams are the outrageous claims that some of these people make about their “systems”. Make thousands in mere days??? Not even, unless it is you behind the scam. Since they don’t want anyone to know that they are scamming they hide the admin names, have redirects setup so you can’t see them, etc… Why hide if you are legit?

 

SCAMS!!! OMG>>> What happened to ethics and integrity? Where is the honesty, the openness, and the forthcoming about what you’re up to? I am so sick of these…<BLEEP>… doing this to broke, honest individuals.

 

Whew… Thanks, I needed that. In a few days I’ll be posting a review of a site that has all the red flags raised. Keep an eye out for it…

 

Enough negative stuff. I was watching my youngest cat and my four year old dachshund early. She thinks the dog is her personal play friend… He was on his way to get a drink when she pounced him. He jumped about five inches (which is two inches higher than his little leg go…)! She ran off with him in hot pursuit. It was so sweet and funny to watch her pause and allow him to catch up before running off again.

 

This is them… My puppy first, then the kitty…

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Oh, yeah! I wanted you to see this site:

cb

It’s a fun little site from Bryan Winters. He is the admin for most of the sites I have joined. This site is all about posting ads on FaceBook and building up your business that way.

 

IS that the time?!?! Got to run! Have a great day!

So much work…   Leave a comment

I apologize for not posting as regularly as I had said I would but life gets in the way. I have been busting my rear setting up my profiles on various traffic exchanges, sorting through all the materials I have gotten, and trying to make sense of all the lies and misdirection that I get every day in my email inbox.

There are so many scams and false promises out there that weeding through them takes time and effort. One thing I do know for sure is that those who claim they will make you “rich” starting immediately are full of themselves and just looking to keep their bank accounts padded with your money. DO NOT LET THEM!

Look, if you can’t get started for free then it’s probably a scam. Legitimate businesses will let you sign up for free, test out their system, and then upgrade if you choose to do so. There are so many bulls**t sites out there that make these wonderful promises, get you to shell out outrageous amounts of money, and deliver absolutely nothing. These gurus are all about making money off of everyone else and not actually helping others to succeed because then they don’t get to keep their huge chunks of the internet market.

Yeah, ok, I’m ranting, I know. But I am so sick of these liars and thieves! I am currently trying to get my online presence settled into something more than  a fly-by-night blink. Please be patient with me and understand that I want others to succeed and one of the items on my (ever growing) to-do list is to re-present my findings so far in a condensed manner for those who are interested.

Thanks and I’ll check in soon.

  Leave a comment

I apologize for not posting recently but I am doing all of my various tasks on a four year old laptop. Add to that the difficulty of living in an area where failure failures and net interruptions are practically daily…

Well, you get the idea.

So I was going to talk about affiliate sites and I will but I won’t be getting to it today. I have to put some things together and find some other things…

Yeah, it’s so much fun to be trying to this all for free and alone. Not.

Anyway, I have a couple of sites for you to check out where you can see lots of info, get some free stuff, and learn some things.

Affiliate Truth

Find Your Right Site

So go check them out and I’ll be back tomorrow, if this laptop, the power, and the internet all decide it’s ok for me to do so.

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Day 14: Traffic and more traffic…   Leave a comment

There are so many different ways to drive traffic to a site. Promotional strategies include banners, text ads, emails, traffic exchanges, auto-surf traffic exchanges, solo ads, and so much more. Now, since I am doing this for free I tend towards auto-surf and manual traffic exchanges. These require effort and time. Yep, more work.

So, how do you choose which types of promotions to use. Again, that depends on a few things:
1. What kind of time to you have to put towards an ad campaign?
2. Who are your potential customers?
3. How are you going to best reach them?

I have the time and drive to give the manual exchanges quite a bit of time and to sign up for some other traffic sites. The trick is to have your ideas ready, get your traffic sources lined up, and then launch your campaign.

I have a site where I have links to the various affiliate sites, traffic sites, giveaways, and I update it quite often. You can check it out here and if you find something you like, join up!

Find Your Sites

This may just give you some ideas which is cool, too. As I said, I am doing this for free but there are plenty of places where you can pay for traffic. Some of the traffic sites that I am on offer upgraded memberships and packages of advertising credits and such. It is really up to you.

Tomorrow I will talk about affiliate sites and share some the training I’ve gotten over the past few months. I have researched so much and hope that I can share enough with you to give you a great place to start.

Day 13: Awesome Equals…   Leave a comment

Awesome headlines should equal awesome content but a lot of the time we get disheartened by the content. This really great headline draws us in and then the content leaves so much to be desired. My scattered style might be amusing but it could hurt me… At least I never give up.

So I decide to review what we have up to now and update our list:
1. Plan: a list or actual business plans that outlines what you need and what your personal goals are
2. A Niche: a area of expertise or passion for you to offer products or services from
3. The Audience: the potential customers that you can sell or give these products or services to
4. Website: your own site, whether a blog, website, or just a one page sales letter site
5. First hook: A great headline/ title to draw in your prospective customer
6. Second hook: relevant and meaningful content

Now, we’ve been looking at words of inspiration, motivation, and actual material about headlines. Now we need to look at the actual content. So, we have to answer a couple of questions:

1. What are we offering? What niche are filling?
2. Who are we trying to reel in?
3. Is our headline/ title great? Will it catch them?
4. Are we using a blog, a sales page, or a full website?

Once we have our answers to these questions we need to ensure that whatever we are using is relevant, meaningful, and that it is going to earn us some money. So I am going to share one more thing about writing and the get into promotion tactics tomorrow.

If you expect your potential clients to read the texts on your site, be especially particular about the content. Writing for the web has its own peculiarities in comparison with common publications. It is known that 79% Internet users just skip over the web pages, but rarely peruse them. It suggests that we should take pains to make their reading useful for them. Do not make these mistakes. Surely the site should make a bright and lasting first impression, but not with the help of the flash, the pet chip of many web designers. They consider flash to be very cool. In fact the visitors of the site can’t stand irritating flashes and start looking for the reference to do away with the annoying picture. The aim you make up a flash may be various, freelance technical writing for example, but the reaction to the flash will not be quite adequate. They have opened the page to acquire necessary information and the flash reel is a nuisance for them. The users don’t know if the information on your site is better than on the millions of the others. If they come across the flash at the very start they will just switch to another site. Forget about the flash and fill you site with the useful original texts.

In newspapers and magazines our attention is captured by pictures, photos and illustrations. It is not the same in the net. The research showed that first of all the users pay attention to the headline – they scan the whole page to find the seizing words. A single phrase that says: “freelance internet writing jobs” will not tell much about the offer itself. This is the key function of the titles and subtitles – they will reveal to the reader the content of the whole page so that he won’t have to delve into the details. The headlines attract the users’ attention. The first subtitle is to define the user’s problem (e.g. seeking a freelance writing job?), the second one is to scream – “Here is the solution!” Thus the reader gets the general idea of the site and if he swallowed this hook, he is likely to return and read the whole page. If your site welcomes the visitors in this way, you are just missing the real advantages. It might be the first and the last phrase the user reads on your site. Remember, that the Internet surfers came to your site to get what they, not you need. So, find out what their wants are. Describe the benefits, he will have, appeal to the emotions. The users must be sure that they deal with a trustworthy company and they have made a good bargain. Gain their favor: persuade them with the specific text highlighting the main benefits and advantages. Here everything is simple. The users write key words in search engines and phrases (e.g. freelance writing jobs).

The search engines present a list of the sites relevant to the inquiry. The users are inclined to choose the first sites from the list. The sites with the pertinent key words are placed at the top of the search list. So, you should define the key words of your potential clients and use them in your texts. Don’t clutter up the page with a great number of useless options or heavy graphics, downloading for too long. Use the empty space to lead the reader through the whole text from the first to the last word. Remember that screen reading tires the eyes. The screen reading is 25% slower than common reading that is why you should not strain your visitors. Divide the information into small portions, use short saturate sentences (e.g. Freelance writing jobs available) A paragraph should contain only one major idea. But you can make a lot of lists, as you never know which one magically turns a reader into a buyer. Your text will face serious trials. The users will not read it until they want it. Your task is to attract them with something new and interesting all the time. A famous marketing specialist Joseph Sugarman shared his secret of a successful text: “The aim of the text is to make you read the first sentence. It makes you read the second. The second one aims at reading the next and so on.” Mind that the text should describe your products or service and incite the reader to action. If you propose online freelance writing jobs you should mention, at least that your company or magazine or another facility that gives a freelance writing job opportunity, that you have a variety of possibilities starting from freelance writing editing jobs that is going to be a turning point in somebody’s career.

Day 12: Copywriting and A Gift…   Leave a comment

Alright then. Just to let you know the writing tips and motivations I have posted previously are from an article pack that I got form joining a giveaway. Do you know about these?

Giveaways are awesome because you can check them out, sign up for free, and grab all kinds of great tools for your internet business. Interested? Check these out:

Seven Dollar Giveaway: http://sevendollargiveaway.com/6/go/103

Online Marketers Key Giveaway: http://listbuildersjv.com/JV6/go/250

Now onto copy-writing:

“Learn one FREE technique that INCREASES PROFITS by $1,000s or more in under two minutes!”

Did that headline grab your attention? Are you anxious to learn what this amazing free technique is?

Why, it’s the headline itself!

You have one chance and one chance only to grab your audience’s attention like our headline grabbed yours. If your heading doesn’t draw readers in, odds are that they will never even get to the second sentence. Instead, they’ll move on—right to your competitor.

A strong headline guarantees that you will never lose a visitor before they stop to learn more. More people stopping translate directly into more sales and more profits!

By keeping just a few key points in mind, you can start writing engaging, money-making headlines in minutes. The sooner you improve your headlines, the sooner you can enjoy the wealth that has been waiting for you inside them.

Key Point #1: Be Specific! Stand out from the competition! Real numbers and dollar signs attract the most attention.

Chances are you have some competition selling something similar to the same people you are targeting. Get ahead of your competitors by specifically telling customers what they have to gain—and lose—from you right upfront.

In our example headline above, we didn’t simply say that our technique increases profits. Instead, we said it increases profits “by $1,000s.” By adding this tiny detail, it immediately changed from a generic headline to an enticing offer.

It’s easy to overlook the thousands of messages we come across each day. They all promise to create undisclosed amounts of money in undisclosed amounts of time. However, it’s hard to pass by a headline promising to reveal how to make $1,000s in under two minutes. (This second headline detail drives home the idea that our technique is *really* fast!)

Leave the vague promises that everyone else is trying behind. Today, start to attract customers’ curiosities with headlines full of concrete facts and figures.

Key Point #2: Choose Your Words! Choose positive (“winning”) instead of negative (“not losing”) language. Headlines should always be upbeat and inspiring.

Always keep your headlines positive, upbeat, and full of inspiration. By the time a visitor gets to the end of that very first line, they should not only want to keep reading—they should be *eager* and *excited* to keep reading!

Think carefully about how you word each portion of your heading. Focus on the verbs, or action words. How are you currently describing the action? How else could you describe that same action? Which wording sounds most attractive?

For example, say that you stay home to watch a football game instead of going out to the grocery store. You could describe your action in two ways: “staying home to watch the game” or “not going out to the store.”

The former (“staying home to watch the game”) is the more upbeat of the two and makes a better headline. It involves a positive action (“staying”) and a positive result (“to watch the game”). In contrast, the second option involves a negative action (“not going”) and a boring result (“to the store”). Negativity and boredom will not interest the reader, and they’ll quickly be headed elsewhere.

Key Point #3: Longer Is Better! Never skimp on the critical first sentence. Highlight key points. Use a sub-headline if necessary. Four key questions your headline MUST answer.

In most writing, we are taught to be “short and sweet.” In other words, to say as much as possible in as few words as possible.

Not with headlines!

You only have one sentence to hook a reader—make it count!

By the end of that first line, the reader should know what they stand to gain; how easily they can benefit; and how fast they can start benefiting!

Touch on as much of the following as you can:

– What your product is (i.e. “an e-book,” “a technique”)
– How it’s used (i.e. “right from your browser,” “effortlessly”)
– What’s required to use it (i.e. “less than two minutes of your time”)
– Benefits from using it (i.e. “increases profits,” “doubles memory”)

Make the main ideas of your heading stand out! Pepper your headline with uppercase letters, underlines, italics, and/or bold text.

Too many important details? Consider adding a sub-headline. The real headline should include the most captivating points, but a sub-headline can add information to really seal the deal. When positioned close together, many readers can be “tricked” into reading both sentences right off the bat!

Your headline is ultimately what makes or breaks a sale. If it cannot capture your readers’ attention, it cannot bring in sales. If you think your current headline is doing its job, think again. You’ll be pleasantly surprised at how much success you’ll enjoy—all from taking just two minutes to incorporate the above key points into your headlines.

More tomorrow! Until than have a great day!

Day 11: More on Writing…   Leave a comment

You must be prepared to work always without applause. – Ernest Hemingway

Much of the wisdom available from established authors may be surprising in it’s honesty and straightforward nature. The reason this is likely true is the authors in question have had enough success that there is no need to candy coat the truths they have discovered in their experience. This is the final article in this series.

On Learning the Art of Writing

I learned to write by listening to people talk. I still feel that the best of my writing comes from having heard rather than having read. – Gayl Jones

You have to protect your writing time. You have to protect it to the death. – William Goldman

By writing much, one learns to write well. – Robert Southey

To produce a mighty work, you must choose a mighty theme. – Herman Melville

No tears in the writer, no tears in the reader. No surprise for the writer, no surprise for the reader. – Robert Frost

A writer’s job is to imagine everything so personally that the fiction is as vivid as memories. – John Irving

Plot springs from character…. I’ve always sort of believed that these people inside me — these characters — know who they are and what they’re about and what happens, and they need me to help get it down on paper because they don’t type. – Anne Lamott

In your writing, be strong, defiant, forbearing. Have a point to make and write to it. Dare to say what you want most to say, and say it as plainly as you can. Whether or not you write well, write bravely. – Bill Stout

Whenever you write, whatever you write, never make the mistake of assuming the audience is any less intelligent than you are. – Rod Serling

If the stories come to you, care for them. And learn to give them away where they are needed. – Barry Lopez

Write about it by day, and dream about it by night. – E. B. White

Any writer overwhelmingly honest about pleasing himself is almost sure to please others. – Marianne Moore

On Humor

When in doubt have a man come through a door with a gun in his hand. – Raymond Chandler

The humorous story is told gravely; the teller does his best to conceal the fact that he even dimly suspects that there is anything funny about it. – Mark Twain

On Naming Your Work

A good title should be like a good metaphor. It should intrigue without being too baffling or too obvious. – Walker Percy

The title to a work of writing is like a house’s front porch…. It should invite you to come on in. – Angela Giles Klocke

I hope you catch the sense that successful authors draw from the real stuff of life, keep things simple and well told. If you look closely, these authors keep a sense of humor about them and remain personable. These are admirable lessons to consider in your writing journey.

Many people claim that they want to write. Most won’t because of a giant monster called FEAR. It looms over individuals and paralyzes them. “What if I’m no good?” “ What if I’m wasting my time?” “What if…” “What if…” “What if…” Fear creates these never-ending questions, but fortunately the beast can be conquered. It’s conquered every day. Here are ten ways to get over fear and start writing:

1) Handwrite. There’s something informal about writing longhand. Just grab a piece of paper and jot notes down. They do not have to be anything brilliant. What you write could be something as simple as “I wish I had an idea about…” Don’t worry what your handwriting looks like, just fill the page with free thought.

2) Send yourself an email. An email isn’t “real writing” so use this format to jot a story down. You can write about an imaginary day or a neighborhood event. This is a great exercise to get in the storytelling mode and you don’t have to worry about the recipient – it’s you!

3) Commit before you’re ready. Tell someone you’re a writer and let them give you an assignment. Anything from writing a menu to a libretto. There’s no grading involved and to encourage yourself to accept the challenge promise yourself that you get a prize when you start.

4) Write out the fears. I know it can be scary to face them, but you can’t defeat what you don’t acknowledge. List all your fears. After you’ve finished writing them down, come up with ways to get rid of them. For example if you wrote, “I’m afraid I’m no good.” You could counter this statement with “I don’t have to be. It’s only a rough draft.” Counter “My ideas are stupid.” with “No, I’m trying to be perfect and I don’t have to be.”

5) Pretend to be someone else. Write in a different style, say an 18th century writer or one of your favorite bestselling authors. Mimic their rhythms and patterns. It’s not for you to compare, just to experiment. Write your article as Mark Twain would. Or start a short story about a kitten, first in the style of a horror writer then as a literary one. As children most of us didn’t have a problem with make-believe, it works for us a adults too!

6) Find a postcard. Look at the image on the front and jot down ideas about it on the back. You don’t have to fill up the entire space, this exercise is about getting ideas flowing.

7) Come up with a mantra that allows bad writing. “I will succeed as long as I write.” “Bad stories can be rewritten. A blank page can’t.” Keep these mantras (you can have as many as you want) close by and say it/them out loud when fear raises its ugly head.

8) Remember you’re reading the finished product. When you’re reading a published book or article you’re rarely (if ever) reading someone’s first draft. The book or article has gone through who knows how many revisions, editorial review, copyedits, etc… Once your work is finished, it will go through the same process before it’s shared with the public. So relax, you don’t have to be perfect.

9) Fear means you care. Far too often a writer may become too egotistical and ignore the benefit of being fearful. Not to the extent of being paralyzed, but using fear as a guide. By caring about your work and being concerned that your readers like or accept it will help you make sure your work is the best that it can be.

10) Procrastinate. You can always worry later. Write now.

If you expect your potential clients to read the texts on your site, be especially particular about the content. Writing for the web has its own peculiarities in comparison with common publications. It is known that 79% Internet users just skip over the web pages, but rarely peruse them. It suggests that we should take pains to make their reading useful for them. Do not make these mistakes. Surely the site should make a bright and lasting first impression, but not with the help of the flash, the pet chip of many web designers. They consider flash to be very cool. In fact the visitors of the site can’t stand irritating flashes and start looking for the reference to do away with the annoying picture. The aim you make up a flash may be various, freelance technical writing for example, but the reaction to the flash will not be quite adequate. They have opened the page to acquire necessary information and the flash reel is a nuisance for them. The users don’t know if the information on your site is better than on the millions of the others. If they come across the flash at the very start they will just switch to another site. Forget about the flash and fill you site with the useful original texts.

In newspapers and magazines our attention is captured by pictures, photos and illustrations. It is not the same in the net. The research showed that first of all the users pay attention to the headline – they scan the whole page to find the seizing words. A single phrase that says: “freelance internet writing jobs” will not tell much about the offer itself. This is the key function of the titles and subtitles – they will reveal to the reader the content of the whole page so that he won’t have to delve into the details. The headlines attract the users’ attention. The first subtitle is to define the user’s problem (e.g. seeking a freelance writing job?), the second one is to scream – “Here is the solution!” Thus the reader gets the general idea of the site and if he swallowed this hook, he is likely to return and read the whole page. If your site welcomes the visitors in this way, you are just missing the real advantages. It might be the first and the last phrase the user reads on your site. Remember, that the Internet surfers came to your site to get what they, not you need. So, find out what their wants are. Describe the benefits, he will have, appeal to the emotions. The users must be sure that they deal with a trustworthy company and they have made a good bargain. Gain their favor: persuade them with the specific text highlighting the main benefits and advantages. Here everything is simple. The users write key words in search engines and phrases (e.g. freelance writing jobs).

The search engines present a list of the sites relevant to the inquiry. The users are inclined to choose the first sites from the list. The sites with the pertinent key words are placed at the top of the search list. So, you should define the key words of your potential clients and use them in your texts. Don’t clutter up the page with a great number of useless options or heavy graphics, downloading for too long. Use the empty space to lead the reader through the whole text from the first to the last word. Remember that screen reading tires the eyes. The screen reading is 25% slower than common reading that is why you should not strain your visitors. Divide the information into small portions, use short saturate sentences (e.g. Freelance writing jobs available) A paragraph should contain only one major idea. But you can make a lot of lists, as you never know which one magically turns a reader into a buyer. Your text will face serious trials. The users will not read it until they want it. Your task is to attract them with something new and interesting all the time. A famous marketing specialist Joseph Sugarman shared his secret of a successful text: “The aim of the text is to make you read the first sentence. It makes you read the second. The second one aims at reading the next and so on.” Mind that the text should describe your products or service and incite the reader to action. If you propose online freelance writing jobs you should mention, at least that your company or magazine or another facility that gives a freelance writing job opportunity, that you have a variety of possibilities starting from freelance writing editing jobs that is going to be a turning point in somebody’s career.

These tips and words of wisdom can be applied to any writing, including writing up the copy for your product. I’ll post some tips about that and a few other things tomorrow.